PINE APPAREL

HEAD OF SALES AND MARKETING

THE PERSON

Are you a driven, creative sales leader with a passion for fashion and an entrepreneurial spirit? Do you thrive in a fast-paced and growing organization where each day brings new challenges and opportunities? If you’re a collaborative, hands-on leader who takes pride in developing your team’s capabilities and holding them accountable to a shared vision, and celebrating every win, we want to meet you!

Our ideal Head of Sales and Marketing demonstrates:

• Ownership: You’re reliable and exceptionally organized, taking full responsibility for your actions and decisions, while guiding your team to do the same. You hold yourself and others accountable, embracing tough conversations to maintain high standards and drive success.
• Mentorship: You prioritize coaching and empowering your team, recognizing that when everyone reaches their full potential, the organization thrives. Your supportive leadership ensures team members are equipped to honor commitments and achieve their best.
• Resiliency: As a resourceful leader, you tackle challenges head-on, building strong relationships and navigating setbacks with a steady, positive approach.
• A Strong Work Ethic: Juggling multiple tasks comes naturally to you, and with your detail-oriented, solutions-focused mindset, you get things done right the first time.
• Proactive Communication: You prioritize integrity, transparency, and active listening, clearly outlining expectations and ensuring agreements are upheld to keep everyone aligned and set up for success.
• Healthy Competition: Passionate about women’s apparel, you create a collaborative environment where team members support one another, while holding each other accountable. You celebrate team achievements, encouraging friendly competition that strengthens team dynamics.
• Adaptability: Thriving in the fast-moving wholesale apparel industry, you’re flexible, innovative, and always ready to embrace new challenges.

Our ideal Head of Sales and Marketing leader is excited to make a meaningful impact within the wholesale apparel industry, embracing a growth-focused, collaborative culture. If you’re ready to lead with innovation, drive success, and be part of a company poised for exciting growth, apply today!

RESPONSIBILITIES

The Head of Sales and Marketing will be responsible for:

• Strategic Growth and Profitability: Creating and executing comprehensive sales and marketing plans to boost profitable sales, conducting in-depth sales analysis, and sharing actionable insights with the team.
• Management Team Leadership: As a member of the leadership team, you will collaborate to set the vision, strategy, and goals, and define the prioritized execution plan to achieve each. You will work alongside operations, sourcing, and warehouse managers, as well as ownership, to identify and mitigate risks and manage obstacles to drive profitable growth.
• Cross-Functional Leadership: Playing an integral role on the management team, leading the sales team with a cross-functional mindset, ensuring consistency in processes, and managing order flow.
• Team Communication and Coordination: Leading weekly sales team meetings, maintaining regular communication, and coordinating timely distribution of sales leads to maximize team efficiency.
• Goal Setting and Performance Tracking: Establishing clear, measurable goals for the sales team, regularly tracking progress, and providing feedback to ensure alignment with company objectives, driving motivation and accountability for achieving targets.
• Team Building and Development: Recruiting, building, and developing a high performing sales and marketing team that drives growth by expanding the customer base and increasing sales.
• Coaching, Accountability, and Field Support: Providing hands-on coaching and mentorship to develop team members, establishing training programs and maintaining accountability for both team and individual goals. Traveling as needed to support team members in the field and attending trade shows to represent and promote the company.
• Marketing and Digital Presence: Collaborating with marketing professionals to drive marketing initiatives, ensuring an engaging and effective online presence.
• Data-Driven Marketing Insights: Overseeing the analysis of data to identify key advertising opportunities, measuring ROI across platforms, and using insights to elevate marketing effectiveness.
• Financial Planning and Budget Management: Developing and managing the sales and marketing budgets, forecasting financial needs, and allocating resources strategically to maximize ROI and profitability.
• CRM and Technology Optimization: Leveraging CRM tools to support team growth, implementing best practices, and identifying key features that drive sales performance.

** This is a hybrid position based in Seven Lakes, North Carolina, requiring domestic travel with 8-10 in-office days per month. **

QUALIFICATIONS

Required

• 5+ years of sales leadership experience in wholesale apparel, gift, or fashion
• Proven track record of driving revenue growth
• Experience managing a team of 5+ direct reports
• Genuine passion for fashion
• Proficiency in forecasting, budgeting, and data analysis
• Marketing experience

Preferred

• Background in wholesale women’s apparel sales
• Established network in the women’s apparel industry
• Experience in small to medium-sized businesses
• Familiarity with ERPs (e.g., SAP, NetSuite)
• CRM experience
• 2- or 4-year degree

Desired

• Experience with SAP

THE COMPANY – Pine Apparel

For nearly 40 years, Pine Apparel, under the leadership of Michael Edwards, has been a trusted distributor of seasonal, high-quality boutique-style women’s fashions. Our mission is simple: to build lasting partnerships with our customers and help them succeed by providing affordable, on-trend clothing collections complemented by timely delivery and exceptional customer service. At the heart of our success is a strong company culture, driven by our dedicated sales team and the meaningful relationships they cultivate with our customers. We pride ourselves on staying ahead of fashion trends, ensuring our selections are always fresh, relevant, and aligned with the changing seasons.

WHY WORK WITH US?

• Dedicated Team: Our supportive, inspiring team is committed to shared success and mutual growth.
• Strong Partnerships: We build lasting relationships with teammates and customers, ensuring collaboration and support.
• Collaborative Culture: We work together toward shared goals, stepping in to help whenever needed.
• Fast Paced Environment: With new challenges daily, there’s always an opportunity to learn and grow.
• Valued Input: Every opinion counts, and your feedback contributes directly to our success.
• Commitment to Excellence: We’re dedicated to making Pine Apparel the best it can be, striving for high standards.
• Results-Focused: We’re goal-oriented, continually improving and reaching new milestones.
• Growth Opportunities: We foster individual growth, encouraging team members to develop and showcase their expertise.
• Community Support: We proudly give back, supporting local charities and causes important to our customers and team.

Core Values:

• Customer Centric – Placing the customer at the heart of every decision creates personalized experiences that exceed expectations and foster lasting loyalty.
• Integrity – Integrity means being truthful and transparent, cultivating an environment where trust and collaboration thrive at all levels.
• Accountability – Accountability goes beyond answering for mistakes; it’s about owning actions, meeting commitments, and course-correcting to drive trust and success.
• Persistence – It's not talent that leads to success, but the willingness to put in the hard work. Hard work consistently outshines talent when talent doesn't show up.

Salary: $110,000 to $140,000 plus performance-based incentives and profit sharing

Benefits: Medical (60% employer-paid), Dental, and Vision Insurance, 401(k) with employer match, Cell Phone Allowance, Paid Vacation and Holidays, Generous Clothing Discounts, and Equity Opportunity (after 3 years)

Lead with Style: Drive Growth in the World of Wholesale Fashion! Apply today!

JOB CODE: Pine Apparel