ASMARK INSTITUTE

HEAD OF PRODUCT

THE PERSON

Are you a strategic leader who thrives at the intersection of innovation, process, and people? Do you get excited about building and optimizing digital products that truly serve the customer? Are you energized by working collaboratively to solve complex challenges while bringing clarity and momentum to a team? If you bring a strong point of view, take initiative, and know how to move ideas forward with tact and conviction, we want to talk to you! This is a unique opportunity to make a lasting impact in a mission-driven organization that values accountability, creativity, and excellence.

Our ideal Head of Product is:

• Proactive and Strategic: You don’t wait for direction; instead you plan ahead, anticipate needs, and act decisively. You see the bigger picture and align your work with long-term goals while staying grounded in what the team needs today.
• Humble and Self-Assured: You bring experience and insight to the table—and you’re not afraid to share it to move the work forward. You engage in healthy, respectful data driven debate, knowing when to challenge ideas and when to listen deeply. You lead with clarity, own your perspective, and remain open to learning from others.
• Collaborative and Empowering: You bring people together and create space for others to shine. You believe in the power of diverse perspectives and know how to build trust across functions.
• Outcome-Oriented and Organized: You keep the big picture in focus while staying close to the work. You're hands-on and willing to dive into the details—whether that means troubleshooting, refining a process, or driving a project over the finish line. You make things happen, follow through, and ensure nothing falls through the cracks.
• Curious and Growth-Minded: You continuously seek to learn, improve, and optimize. You challenge the status quo and bring a sense of possibility to the work and people around you.

Our ideal Head of Product brings both vision and precision to the role. This person will help shape how products are imagined, developed, and delivered at Asmark Institute, ensuring that innovation stays aligned with mission and customer needs. They will lead by example, inspire accountability, and bring clarity to complexity. Most importantly, they’ll be a key driver in evolving how Asmark Institute delivers value, both now and into the future.

RESPONSIBILITIES

The responsibilities of the Head of Product include, but are not limited to:

Product Strategy & Vision

• Define and communicate a clear product vision that aligns with business goals and client needs.
• Own the product roadmap, ensuring it supports innovation, alignment, and long-term growth.
• Lead strategic assessments that clarify direction and accelerate progress.
• Represent Asmark’s product leadership, owning the product relationship with stakeholders.

Process Ownership & Execution

• Oversee the product roadmap and development lifecycle, leading UX/UI, and collaborating closely with engineering and cross functional stakeholders.
• Build and refine scalable, efficient processes that support clarity and accountability.
• Stay hands-on—willing to get into the details to keep work moving.

Leadership

• In collaboration with Asmark leadership, bridge the technical, design, and business teams with clear and aligned strategic direction.
• Mentor and model high-impact cross-functional leadership across teams.
• Leverage new technologies and data to drive smarter decisions and continuous improvement.
• Lead grow and manage a team of Product Managers and Product Owners.

Customer & Market Impact

• Design with deep empathy for ag-sector users—ensuring products are reliable and field-ready.
• Align development efforts with Asmark’s mission and growth goals.
• Identify and act on opportunities to expand market share and enhance client value.

** This is a full-time, in-person position based in Owensboro, KY. **

QUALIFICATIONS

Required

• Proven experience leading product teams in dynamic, fast-paced environments, with a track record of successful product launches.
• Solid understanding of modern software development practices (Agile)
• Expertise in user-centered design principles (UX/UI).
• Strong ability to translate business goals into actionable product strategies and initiatives.
• Excellent communication and interpersonal skills, with the ability to influence and align stakeholders at all levels and across functions.
• Data-driven mindset, with experience measuring success and iterating based on user feedback.
• Comfortable with ambiguity and evolving requirements, with a problem-solving mindset and passion for creating user-first products.

Preferred

• Experience working in a software organization undergoing rapid growth or transformation.
• Familiarity with the Entrepreneurial Operating System (EOS) and experience aligning teams around quarterly goals.
• Background in startup, scale-up, or similarly dynamic environments.
• MBA or advanced degree in a relevant field.

THE COMPANY – ASMARK INSTITUTE

Founded in 1990, Asmark Institute has become a leading resource for agricultural retailers, specializing in risk management, safety, and regulatory compliance. Transitioning to a not-for-profit in 2005, we offer innovative compliance solutions for both large cooperatives and independent retailers. We are committed to fostering a culture of growth and impact, where every team member can thrive and make a real difference.

WHY WORK WITH US?

At Asmark, you’ll be empowered to shape the future of our organization and the industry. Here’s why joining us is a unique opportunity:

• Make an Impact: As Head of Product, you’ll have the autonomy to shape strategies and drive meaningful change, with full support from leadership. Your expertise will be valued and trusted.
• Culture of Growth: We are dedicated to learning and continuous improvement. You’ll be part of a team that supports one another and encourages personal and professional growth.
• Genuine, Loyal Team: Our team is united by a shared sense of purpose and commitment. With many employees staying with us for over a decade, Asmark offers a place where you can build a long-term career.
• Exciting Growth: We are entering an exciting phase of growth, investing in our future, and primed for new opportunities. This is a time of transformation where you can have a direct impact on shaping what’s next.
• Collaborative, Nimble Environment: We value transparency, autonomy, and collaboration. With a culture that embraces change and fosters innovation, you’ll find plenty of opportunities to contribute and grow.

Core Values:

• Humbly Confident
• Team Player
• Excellent
• Growth Mindset

 Benefits: Wellness Allowance, 401(k), PTO, Annual Company Trip, 10-Year Employee Trip

  If you’re passionate about building innovative products and leading transformative change, we want you on our team. Apply today!

JOB CODE: Asmark Insitute